Here are some additional resources for readers of Evangelist Marketing. Please check back frequently, as we will be updating the videos and tools listed here often.

First, a series of videos where I discuss various parts and sections of the book:

An overview of what is a Consumer Evangelist, and why you should make every effort to create them: 

An Overview of the Evangelist Marketing Process:
(The infographic discussed is here.)

A Discussion of the Characteristics of Excellent Consumer Electronics Products (Chapter 4):

How Bad Product Names Kill Good Products (Chapter 5): 

How to Price Consumer Electronics (Chapter 5):

The Distance Between Early Adopters & Mainstream Consumers (Chapter 6): 

Where the Most Powerful Marketing Messaging Comes From (Chapter 7): 

An Interview with the Radio One Network on the terrific radio show called Business For Breakfast: 


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