Marketing is nothing more than consistently communicating your value to people who can buy it. Many people over-think and intellectualize marketing. (For example: There’s no time; I don’t have the budget; It’s not ready yet.) Good marketing is simple, free, and requires little time. 

Sometime today, tell one person, or 100, or 10,000, something about how they would improve after experiencing your product or service. Spend no more than 15 minutes on this activity. Tomorrow, do it again. If you have staff, ask them to spend 15 minutes daily marketing as well, and you can leverage the power of exponential communication action. You can use my 15-Minute Marketing® Planner to lay it out, week by week (it’s a free download). 

Pretty simple, right? Common sense, isn’t it? Then why aren’t you telling more people about your value?

This piece ran in my Evangelist Marketing Minute short-form newsletter, which you can receive every Monday morning for free by signing up here.