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Alex Goldfayn
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Goal Setting In Revenue Growth

by Alex Goldfayn | Feb 18, 2016 | Blog, Measure Of Sales Success, Plan Your Sales, Revenue Growth Video Series

Alex’s new book was selected the 2015 sales book of the year: http://amzn.com/1119084067 The art of setting priorities in revenue growth.  ...

Communicate Personally

by Alex Goldfayn | Feb 15, 2016 | Blog, Communications Is The Key To Selling More, Evangelist Marketing Minute Newsletter

The more your customers and prospects hear from you, the more they buy from you. It never works the other way. We cannot communicate less and sell more. Similarly, the more your salespeople call customers and prospects (rather than email) the more they will sell to...

Momentum in Revenue Growth

by Alex Goldfayn | Feb 11, 2016 | Blog, Proactive Selling, Revenue Growth Video Series

See http://amzn.com/1119084067 for complete details on this concept.  Alex Goldfayn discusses the importance of momentum in revenue growth....
The Discomfort is Ours

The Discomfort is Ours

by Alex Goldfayn | Feb 8, 2016 | Blog, Evangelist Marketing Minute Newsletter, OUR Discomfort, Not the Customers'

The discomfort with asking for testimonials is ours, not our customers’. They know why they’re happy with us, because they think about it consciously every time the competition calls. Our customers are happy to tell us what they love about us, if only we...
One Yes

One Yes

by Alex Goldfayn | Feb 1, 2016 | Blog, Evangelist Marketing Minute Newsletter, Perseverance In Sales

We only need one yes. A prospect can tell us no countless times, but just one yes from that prospect, and you’ve succeeded. There is no shame in no. There is not even rejection in no. (As my business advisor Alan Weiss likes to say, “Their job is to buy,...
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