by Alex Goldfayn | Feb 7, 2022 | Blog, Newsletter
Proactive communication is so effective for sales growth because most salespeople — and organizations — don’t do it. When you communicate proactively, you are one of the only ones doing so. But the key is to implement proactive communications not...
by Alex Goldfayn | Jan 31, 2022 | Blog, Newsletter
I am giving away signed copies of my last two books — 5-Minute Selling and Pick Up The Phone & Sell — both Wall Street Journal bestsellers. Here’s the process: 1. If you’ve read one of these books, and have not yet written a review, please...
by Alex Goldfayn | Jan 24, 2022 | Blog, Newsletter
Sales is a rejection profession but we salespeople do everything possible to avoid it. Nobody fails more than salespeople — not even baseball players, where a 70% failure rate is considered exceptional. And yet, we salespeople go to great lengths to avoid being...
by Alex Goldfayn | Jan 17, 2022 | Blog, Newsletter
Some people are experts at small talk — they can work a big room and instantly be everybody’s distant acquaintance. They are experts at knowing a tiny bit about a lot of people. Most interactions happen on the surface. Many politicians are this way. And many...
by Alex Goldfayn | Jan 10, 2022 | Blog, Newsletter
Multiple clients — manufacturers and distributors — have told me their customers are canceling meetings with them. Some companies have implemented “no travel” policies during this Covid surge. Some customers are required to work from home,...