by Alex Goldfayn | Feb 15, 2021 | Blog
Most corporate change and sales improvement initiatives fails because we do not address the emotional reasons behind the desired change. We simply tell salespeople to make more calls. “Make more calls, because that’s what we’re doing now!”...
by Alex Goldfayn | Feb 12, 2021 | Blog
Cold calling is fine, but don’t forget to warm call your existing and previous customers as well. They’re often a gold-mine of untapped opportunities that many salespeople miss out on.
by Alex Goldfayn | Feb 11, 2021 | Blog
Reactive selling makes us fearful, meek, pessimistic, and cynical. These mindsets murder sales growth.
by Alex Goldfayn | Feb 10, 2021 | Blog
The telephone is the best communications pathway for growing sales quickly because you can make lots of calls to many customers and prospects quickly. Far better than sending an email which gets lost in their over-flowing inbox while you wait for a reply.
by Alex Goldfayn | Feb 8, 2021 | Blog
Ask a question, and wait silently while your customer thinks about the answer. Don’t interrupt them with nervous chatter. Don’t talk your way out of the sale as many salespeople do.