by Alex Goldfayn | Jun 4, 2018 | Blog, Evangelist Marketing Minute Newsletter
In sports, it is frequently said that consistency is what separates the best players from everyone else. Consistency of effort. (Even during practice.) Consistency of focus. Consistencyof preparation. Sales is the same way. Once is not enough. For example: calling a...
by Alex Goldfayn | May 28, 2018 | Blog, Evangelist Marketing Minute Newsletter
Let us be grateful today for the incredible strength and courage of our military and their families. Their work allows us to do ours. Let us celebrate their commitment and perseverance with commitment and perseverance of our own. May we always remember their...
by Alex Goldfayn | May 21, 2018 | Blog, Evangelist Marketing Minute Newsletter
Last week, I had two speeches to executive groups; two meetings with prospective clients to discuss what a project would look like with them; and presented a growth plan of recommended sales growth techniques to a client. We will teach these revenue growth tools to...
by Alex Goldfayn | May 14, 2018 | Blog, Evangelist Marketing Minute Newsletter
Thinking about picking up the phone and calling on prospects makes no money. But actually making calls to people who can buy? That’s where the revenue growth comes from. Planning who you will ask for referrals won’t make you a penny. But actually asking...
by Alex Goldfayn | May 7, 2018 | Blog, Evangelist Marketing Minute Newsletter
Who would you rather buy from an optimistic salesperson or a pessimistic one? Would you rather deal with a positive salesperson or a negative one? Would you rather talk to a grateful salesperson on the phone or a cynical one? Each of the “pairs” above are mindsets and...
by Alex Goldfayn | Apr 30, 2018 | Blog, Evangelist Marketing Minute Newsletter
In sports, you know you’ve “made it” when your team makes the playoffs or wins the championship. Perhaps an individual athlete wins an MVP award or does well in a big competition, or maybe makes an all-star game. All of these are obvious public...