by Alex Goldfayn | Apr 18, 2016 | Blog, Evangelist Marketing Minute Newsletter, Systems For Revenue Growth
I often tell my clients — owners and leaders of large, successful multi-generational companies — that they need to spend more time working on the business, rather than working in it all the time. The same is true for vice presidents, division leaders,...
by Alex Goldfayn | Apr 14, 2016 | Accountability, Blog, Revenue Growth Video Series, Videos
Alex Goldfayn discusses the critical role of accountability in sales...
by Alex Goldfayn | Apr 11, 2016 | Blog, Evangelist Marketing Minute Newsletter, Language For Sales Growth
Revenue Growth equals: The Customer (WHO) + The Products & Services (WHAT) + The Communications (HOW) You need all three variables. This doesn’t work with two of the three. The customer is who is buying. This includes not only your existing customers, but...
by Alex Goldfayn | Apr 8, 2016 | Blog, Gratitude, Happiness For Sales Growth, Revenue Growth Video Series, Videos
Today’s video covers Jerry Seinfeld, Barack Obama, the Cubs, and the joy of doing work we love. Alex Goldfayn discusses why work better, and sell better, when the work is joyful. And if you don’t have it yet, buy The Revenue Growth Habit here. Forbes...
by Alex Goldfayn | Apr 5, 2016 | Blog, Evangelist Marketing Minute Newsletter, Plan Your Sales, Systems For Revenue Growth
Revenue growth is a proactive pursuit but most customer facing people spend their days reacting to problems. A customer calls and needs a product now, so we react and process the rush order. The next customer calls with a complaint, so we must fix it. We’re in...
by Alex Goldfayn | Apr 1, 2016 | Blog, OUR Discomfort, Not the Customers', Revenue Growth Video Series, Testimonials, Videos
This week’s video discusses the discomfort we have with testimonials and referrals. The irony is, our customers are not uncomfortable! And if you don’t have it yet, buy The Revenue Growth Habit here. It was named the sales book of the year by...
