by Alex Goldfayn | Feb 15, 2016 | Blog, Communications Is The Key To Selling More, Evangelist Marketing Minute Newsletter
The more your customers and prospects hear from you, the more they buy from you. It never works the other way. We cannot communicate less and sell more. Similarly, the more your salespeople call customers and prospects (rather than email) the more they will sell to...
by Alex Goldfayn | Feb 11, 2016 | Blog, Proactive Selling, Revenue Growth Video Series
See http://amzn.com/1119084067 for complete details on this concept. Alex Goldfayn discusses the importance of momentum in revenue growth....
by Alex Goldfayn | Feb 8, 2016 | Blog, Evangelist Marketing Minute Newsletter, OUR Discomfort, Not the Customers'
The discomfort with asking for testimonials is ours, not our customers’. They know why they’re happy with us, because they think about it consciously every time the competition calls. Our customers are happy to tell us what they love about us, if only we...
by Alex Goldfayn | Feb 1, 2016 | Blog, Evangelist Marketing Minute Newsletter, Perseverance In Sales
We only need one yes. A prospect can tell us no countless times, but just one yes from that prospect, and you’ve succeeded. There is no shame in no. There is not even rejection in no. (As my business advisor Alan Weiss likes to say, “Their job is to buy,...
by Alex Goldfayn | Jan 29, 2016 | Blog, Plan Your Sales, Proactive Selling, Revenue Growth Video Series, Videos
Read more about this in Alex’s new book, The Revenue Growth Habit: http://amzn.com/1119084067 Alex Goldfayn discusses the difference between knowing what to do, and actually doing it. Even More Value For You The New Revenue Growth Video ties in quite nicely with...
by Alex Goldfayn | Jan 28, 2016 | Blog, Measure Of Sales Success, Revenue Growth Video Series, Videos
Alex Goldfayn discusses a frequently raised objection by clients and audience members to his approach to revenue growth. Not bragging and letting our work do the talking is a sure path to a very small growth or no growth at all. We must do the talking, we must let our...
