by Alex Goldfayn | Oct 29, 2015 | Blog, Do You Think You Can, Or Think You Can't?, Revenue Growth Video Series, Videos
This week’s 73-second video is about the importance of selling with confidence and boldness. We must behave with the boldness and confidence if we want to be taken seriously. We need to show our clients that they should feel lucky that we are in front of them,...
by Alex Goldfayn | Mar 9, 2015 | Blog, Do You Think You Can, Or Think You Can't?, Evangelist Marketing Minute Newsletter, Focus On Your Value
The most surprising element of my work to my clients is when they hear their customers speaking so positively about them. As a rule, I interview my clients’ customers, and as a rule, every one of them are thrilled with my clients’ work. “But this...
by Alex Goldfayn | Aug 11, 2014 | Blog, Do You Think You Can, Or Think You Can't?, Evangelist Marketing Minute Newsletter, Focus On Your Value
When you tell people you’re great, you’re selling. People expect that of you, and take it with a grain (or several grains) of salt. Also, although marketing is no place for modesty, personal moderation, discomfort with boldness, “preferring to let...
by Alex Goldfayn | Jun 5, 2014 | Blog, Do You Think You Can, Or Think You Can't?
CNN ran this ridiculous headline recently: The American Dream is Out of Reach. In the piece, they cited their own poll that found that 63% of Americans between ages 18 and 34 believe the American Dream (whatever that might mean to them) is unattainable. They might...
by Alex Goldfayn | May 29, 2014 | Blog, Do You Think You Can, Or Think You Can't?
Last night my Chicago Blackhawks won in double-overtime against the LA Kings. LA was up three games to one, and the Hawks were (and remain) on the brink of elimination. Next goal wins. Next goal ends the season for the defending Stanley Cup champions. Three thoughts:...
by Alex Goldfayn | May 12, 2014 | Blog, Do You Think You Can, Or Think You Can't?, Evangelist Marketing Minute Newsletter
I was born in Ukraine, and my parents brought me to the US when I was two years old. They were in their mid-twenties, knew no English, had no jobs, and counted $20 cash as their entire net worth. Back then, there was no Internet, no digital pictures to reference, and...
