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Alex Goldfayn
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A Sales Story

by Alex Goldfayn | Jun 13, 2017 | Blog, Evangelist Marketing Minute Newsletter, Perseverance In Sales, The Amazing Telephone

One of my clients is two months into their implementation of The Revenue Growth Habit with me, and their sales and customer service staff is communicating far more proactively than they were before.   On Friday, we were debriefing the project with the group and...

The No Before The Yes

by Alex Goldfayn | Jun 5, 2017 | Blog, Evangelist Marketing Minute Newsletter, Perseverance In Sales

The poet Leigh Mitchell Hodges said “Failure is often is that early morning hour of darkness which precedes the dawning of the day of success.”   The rejection in sales then, is the no that precedes the yes.   Unless you stop trying to help that customer. In this...

Make It Look Easy, Even When It’s Hard

by Alex Goldfayn | May 5, 2017 | Blog, Make It Look Easy, Perseverance In Sales, Revenue Growth Video Series

Alex Goldfayn discusses why customers are drawn to partners who make it look easy, even when it’s...

Resolutions Require New Habits

by Alex Goldfayn | Jan 2, 2017 | Blog, Evangelist Marketing Minute Newsletter, Focus On Your Value, Perseverance In Sales

New years resolutions are commitments to create new habits.  This is why most resolutions go unattained.  We resolve, but we do not put the work in to create the necessary habits.  Here’s the thing about habits:  The behaviors we wish to replace are (bad) habits...

In Sales, No Doesn’t Mean No

by Alex Goldfayn | Dec 2, 2016 | Blog, Language For Sales Growth, Perseverance In Sales, Revenue Growth Video Series

Alex Goldfayn discusses why in sales, no doesn’t really mean no, it merely means not right...

Three Questions to #FinishStrong

by Alex Goldfayn | Nov 28, 2016 | Blog, Communications Is The Key To Selling More, Evangelist Marketing Minute Newsletter, Perseverance In Sales

Three questions to ask yourself to finish the year with growing sales:  What percentage of my products and services do my customers actively, consciously know about? What percentage do I want to increase this to? Right now, today, even your best customers are going to...
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