Here's what Facebook CEO Mark Zuckerberg had to say in January about consumers' changing views on Internet privacy: "When I got started in my dorm room at Harvard, the question a lot of people asked was 'why would I want to put any information on the Internet at all?...

Today's Wall Street Journal reports that Sony is developing a number of products because it feels threatened by Apple's increasingly strong position in the handheld device space. Sony is working on: A smart phone that plays and downloads games. A netbook-like...

If you're selling technology products or services to consumers, create messaging intended to excite grandmothers: if you can convince them that your product is valuable, you can convince anyone.

Apple hasn't had a great PR week. Yesterday, it announced a lawsuit against a competing smart phone maker for patent infringement. The day before, Apple said it discovered 11 minors working in at suppliers' facilities. The first piece of news is an expected part of...

With advice, as with consumer electronics, the simplest approach is usually the most effective one. Which is why I'm launching the Market Share In a Sentence series -- powerful consumer electronics growth techniques that are presented as simply as possible: in a...

Many people have favorite authors, and they’ll buy every book that author writes. It doesn’t matter if the title or topic doesn’t sound immediately interesting. They’ll buy the book because it’s written by one of their favorite authors and everything this author...

About a year ago, Amazon.com’s vice president of electronics, Paul Ryder, told me that some of the most successful consumer electronics newcomers solved problems people didn’t know they had. The Flip video camera, with its USB plug-and-play feature gets video onto the...

Online product reviews, written by consumers for consumers, are one of the Internet’s greatest influences on consumer electronics. They help people understand how their peers use the products they’re considering. They allow consumers to tell their stories. They create...

The Wall Street Journal writes today that magazine publisher Meredith, whose print advertising has “plunged” 15 percent in the last year, has raised a successful digital ad business. Sold to the same clients that aren’t advertising in its magazines, this unit’s...

For one of the only times in this long Toyota investigation, a consumer driver's story was brought to light yesterday during congressional testimony. A driver of a runaway Toyota told her story. It was captivating and terrifying and incredibly powerful. "I lost all...