What are your lowest-hanging sales opportunities right now? Make a quick list of them and call them proactively (unscheduled) and tell them you’re thinking about them and that you would like to help them.

Who are your best customers who can buy more from you? Make a quick list of them and also a list of what else they can buy, and then call them proactively (unscheduled). Tell them you were thinking about them and that you would like to help them with these other items.

What quotes or proposals do you have outstanding? Make a quick list of them and call these customers proactively (unscheduled) and tell them you were thinking of them, and that you would like to help them with this proposal.

See the actions and language that I’m repeating above?

Those are the most important things:

  1. Let customers hear from you proactively (unscheduled) when nothing is wrong.
  2. Make a quick list of who to call. Without it, how will you know who to call?
  3. Tell them you’re thinking about them.
  4. And tell them you’d like to help.

These approaches work because almost no salespeople do them.

Not only do these approaches help us stand out from the crowd, they basically make us singular.

Be present.

Be helpful.

And you’ll close the year out strong.