Why do you make consumer electronics?

What consumer condition are you trying to improve?

Why that one?

Why are saying what you say about your products?

Why do you think that’s important to consumers? (You shouldn’t think about this question at all. You must know!)

Why do consumers use your products?

Why do they buy your device when they have myriad other choices?

Why do they buy your competition’s devices instead of yours?

Answer the why’s and you’ll have powerful marketing language that will be better than what you have now. I’d bet my own money on it.