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Alex Goldfayn
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Labor Day Reflections

by Alex Goldfayn | Sep 1, 2014 | Blog, Evangelist Marketing Minute Newsletter, Uncategorized

This is how the US Department of Labor describes Labor Day: Labor Day, the first Monday in September, is a creation of the labor movement and is dedicated to the social and economic achievements of American workers. It constitutes a yearly national tribute to the...

Doing The Work

by Alex Goldfayn | Aug 25, 2014 | Blog, Evangelist Marketing Minute Newsletter, Proactive Selling

I have clients who diligently do the work — grow their lists, communicate value to them, collect testimonials, communicate them, ask for referrals, etc. — and enjoy revenue growth of 20% or more in their first year with me. Almost always, this is millions...

Why?

by Alex Goldfayn | Aug 18, 2014 | Blog, Evangelist Marketing Minute Newsletter, Happiness For Sales Growth

We are not a road-trip family — we fly — but last week we drove from Chicago to Niagara Falls and Toronto. Which meant more than 20 hours in the car round-trip and between destinations. With two 5-year-olds. And so, they asked “why?”...

Video: 4 Revenue Growth Misconceptions

by Alex Goldfayn | Aug 12, 2014 | Blog, Systematizing Revenue Growth, Videos

Here’s a new video on the four major misconceptions about revenue growth. Quick reminder that the deep discount for my Growth Masters program ends this Friday.    

The Marketing Power of Peers

by Alex Goldfayn | Aug 11, 2014 | Blog, Do You Think You Can, Or Think You Can't?, Evangelist Marketing Minute Newsletter, Focus On Your Value

When you tell people you’re great, you’re selling. People expect that of you, and take it with a grain (or several grains) of salt. Also, although marketing is no place for modesty, personal moderation, discomfort with boldness, “preferring to let...
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