Project Joy

by | Jan 29, 2018 | Blog, Evangelist Marketing Minute Newsletter

I was recently in Dublin, where the weather is gloomy but the people seem to be cheery and joyful, nevertheless.   I was there to kick off my revenue growth program for a client’s European operation. The work we did in the U.S. with this company yielded sales growth...

Pivot to the Sale

by | Jan 22, 2018 | Blog, Evangelist Marketing Minute Newsletter

Should we write it up?   How many would you like?   When can you get me a PO?   I can get this to you Tuesday or Thursday, which do you prefer?   How would you like to pay?   When do you want to talk about this next?   When will you decide?   Would you like to get...

Choose Optimism

by | Jan 8, 2018 | Blog, Evangelist Marketing Minute Newsletter

Look around, and optimism is a rare commodity these days.   You won’t find it among our politicians, who tend to emphasize fear and insults.   Nor will you find it in our media, which is rewarded (paid!) upon how frightened and uncomfortable it makes us.   Which is...

New Year Wishes

by | Jan 1, 2018 | Blog, Evangelist Marketing Minute Newsletter

I wish you happiness and prosperity in 2018.  I wish you optimism and gratitude. May you expect to get the sale when you pick up the phone, and may you be grateful for having prospects to call on. Many people don’t. And may your prospects express their gratitude...