by Alex Goldfayn | Dec 17, 2013 | Blog, Proactive Selling
Marketing isn’t a yes/no proposition. We are communicating and demonstrating our value to prospective customers. Here’s how our product can improve your life. Here are three ways our service can increase your productivity and profits. The purpose of each...
by Alex Goldfayn | Dec 16, 2013 | Blog, Evangelist Marketing Minute Newsletter, Focus On Your Value
Self-limiting beliefs cannot be edited, adjusted or changed. The only thing you can do with limiting beliefs is to replace them. For example: “I don’t want to impose on the prospective customer” cannot be changed to “I must...
by Alex Goldfayn | Dec 13, 2013 | Blog, Happiness For Sales Growth
Your products or services improve people’s lives. You make companies more profitable, and individuals more productive. You’re here to help people. As many people as possible. Your customers actually find your extremely valuable and speak about it...
by Alex Goldfayn | Dec 11, 2013 | Blog, Plan Your Sales
I’m reading a good book on personal productivity and focus called Managing Your Day-To-Day. It’s basically a series of articles by thought-leaders on those topics, including Godin, Babuta, and many others. If you know anything about my work, you know I...
by Alex Goldfayn | Dec 9, 2013 | Blog, Evangelist Marketing Minute Newsletter, Focus On Your Value
One of the key issues that came up at last week’s Marketing Summit was the physics of regularly taking small actions that communicate your value to the world. The idea is to execute marketing action daily — even if it’s only for a few minutes —...
by Alex Goldfayn | Dec 6, 2013 | Blog, Systems For Revenue Growth
I detailed the following seven trends at yesterday’s Marketing Summit, which more than 50 people attended. (See photo below.) 1. The stock market will continue set records — several times — and companies will have cash to spend. This is critical for associations...