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Alex Goldfayn
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Remember

by Alex Goldfayn | May 26, 2014 | Blog, Evangelist Marketing Minute Newsletter, Uncategorized

We pause today to remember those who have served to protect us, fight for us, sacrifice for us, and defend our great nation. It is their work that allows us to do our work. We must do our work because they do their work. We must do our work boldly, proudly, and...

On Social Media

by Alex Goldfayn | May 19, 2014 | Blog, Evangelist Marketing Minute Newsletter, Systems For Revenue Growth

At the Marketing Summit last Thursday, social media came up, as it often does. Here’s my take on the role social media plays in your revenue growth: its impact on your earnings is basically zero. That is, if you’re a business-to-business concern, your...

Your Singular Story

by Alex Goldfayn | May 12, 2014 | Blog, Do You Think You Can, Or Think You Can't?, Evangelist Marketing Minute Newsletter

I was born in Ukraine, and my parents brought me to the US when I was two years old. They were in their mid-twenties, knew no English, had no jobs, and counted $20 cash as their entire net worth. Back then, there was no Internet, no digital pictures to reference, and...

Proactive and Intentional

by Alex Goldfayn | May 5, 2014 | Blog, Evangelist Marketing Minute Newsletter, Proactive Selling

Most of us go through our days reacting to issues, problems, emergencies and fires. A deadline approaches. A customer is upset. A last-minute conference call requires your attendance. A supplier has let you down. Payment is late. Where is that payment?! This kind of...

Ready – Fire – Aim

by Alex Goldfayn | Apr 28, 2014 | Blog, Do You Think You Can, Or Think You Can't?, Evangelist Marketing Minute Newsletter

One of the top obstacles to business growth is perfection. It makes us over-think, delay, procrastinate, agonize, and is the cause of far to many pointless meetings and conference calls. What’s the point? Who does this help? Very good would satify your customers...

10 Commandments of Marketing

by Alex Goldfayn | Apr 21, 2014 | Blog, Evangelist Marketing Minute Newsletter, Proactive Selling

Be bold. Marketing is no place for modesty. Be active. Communicate often and consistently. Focus, like a laser, on how you improve customers. Be quick. Over-thinking kills marketing and growth. Be disciplined. Daily, take communication action that will grow your...
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