by Alex Goldfayn | Feb 29, 2016 | Blog, Evangelist Marketing Minute Newsletter, Focus On Your Value, Proactive Selling
You are not lucky when the customer or prospect picks up the phone; they are lucky to be hearing from you. You could have brought your tremendous value to anybody, and you chose to offer it to them. They are lucky. You are not lucky to have certain customers or...
by Alex Goldfayn | Jan 7, 2016 | Blog, Focus On Your Value, Happiness For Sales Growth, Revenue Growth Video Series
Alex Goldfayn discusses how to uncommoditize your company. Focus on and talk about your relationships and your value which makes the relationship. Read Alex’s new book, The Revenue Growth Habit — selected as the sales book of the year by...
by Alex Goldfayn | Dec 14, 2015 | Blog, Evangelist Marketing Minute Newsletter, Focus On Your Value
Henry Ford said “whether you believe you can, or you believe you can’t, you’re right.”Which is to say, if you believe you’re hugely helpful to your customers when you pick up the phone, you’re right. But if you believe you’re...
by Alex Goldfayn | Sep 21, 2015 | Blog, Evangelist Marketing Minute Newsletter, Focus On Your Value
I journal because I like fountain pens, and it gives me a chance to use them. I journal because it’s an opportunity to think….slowly. In this age of email, text messages, and social media, how many chances do we have to really dwell on — and in...
by Alex Goldfayn | Jul 27, 2015 | Blog, Evangelist Marketing Minute Newsletter, Focus On Your Value, Happiness For Sales Growth
I was with a client this month conducting a “cementing habits” workshop, which comes three to four months after a company launches my revenue growth program. As the staff and I discussed the mindset and behavior changes that have occurred, one of the sales...
by Alex Goldfayn | Jul 13, 2015 | Blog, Communications Is The Key To Selling More, Evangelist Marketing Minute Newsletter, Focus On Your Value
This is an excerpt from my new book, The Revenue Growth Habit, which will begin shipping this week. You can buy it now at Amazon here and at Barnes & Nobles here. Not long ago, I was presenting a webinar, one of a series of six which I was commissioned to give by...
