by Alex Goldfayn | Jun 13, 2017 | Blog, Evangelist Marketing Minute Newsletter, Perseverance In Sales, The Amazing Telephone
One of my clients is two months into their implementation of The Revenue Growth Habit with me, and their sales and customer service staff is communicating far more proactively than they were before. On Friday, we were debriefing the project with the group and...
by Alex Goldfayn | May 15, 2017 | Blog, Evangelist Marketing Minute Newsletter, Testimonials, The Amazing Telephone
With every project, I interview the customers of my clients. I ask them, in rich detail, about what they like best about working with my clients. Here are some answers I’ve received, just in the last week. These are four different customers, of four different...
by Alex Goldfayn | Apr 24, 2017 | Blog, Evangelist Marketing Minute Newsletter, The Amazing Telephone
Do you call — not email — your good customers regularly, at least once a month? Do you call — not email — your second-tier customers at least every 45 days? Do you ask for referrals? By phone, not by email? Do you call — not email — customers to tell them what...
by Alex Goldfayn | Mar 13, 2017 | Blog, Communications Is The Key To Selling More, Evangelist Marketing Minute Newsletter, The Amazing Telephone
Salespeople spend an average of four to five hours per week on the phone. Out of a 40 or 45-hour workweek. In my work with clients, we increase first to eight hours, then 12, then 16. Guess what sales do when phone time doubles, or triples, or quadruples? But...
by Alex Goldfayn | Feb 13, 2017 | Blog, Communications Is The Key To Selling More, Evangelist Marketing Minute Newsletter, The Amazing Telephone
Last week I keynoted a 1,000 person conference in Chicago. During one of my ensuing breakout sessions, an attendee raised her hand and made an argument for collecting testimonials by email instead of by phone, as I teach. Some of you have seen me have this...
by Alex Goldfayn | Dec 19, 2016 | Blog, Communications Is The Key To Selling More, Evangelist Marketing Minute Newsletter, Proactive Selling, The Amazing Telephone
Here’s a simple but blazingly effective revenue growth technique to implement as the year winds down, and as the new year begins. Call every prospect you talked to this year who did not buy, and ask them what you can help with before the year ends. “Just checking in...
