by Alex Goldfayn | Jan 3, 2013 | Alex Interviewed, Uncategorized
Here’s an hour-long conversation with Karyn Pettigrew, host of the Beyond Blind Spots radio show. It includes my takes on the top activities small business can execute to market better and sell more. Click here to listen, over on Karyn’s Web...
by Alex Goldfayn | Dec 17, 2012 | Defining Posts, Uncategorized
What’s important? Do you know? What is really, deeply important, in your heart? Do you know? On Thursday, I thought I had problems. And then the tragedy in Connecticut shook me and my family to our core. As a father of two young children, Friday changed a lot...
by Alex Goldfayn | Oct 16, 2012 | Announcements & Opportunities, Uncategorized, Videos
I’ve added a lot of content, including videos, to my speaking pages on my Web site. There’s an overview of my presentations, a list of topics, and a sample video of a recent workshop. Below, you’ll find a video detailing what my talks are like, as...
by Alex Goldfayn | Sep 26, 2012 | Mindset, Uncategorized
If powerful marketing comes from an effective mindset, here are three techniques to developing the ideal mindset: Talk to your customers. Get at their emotion and language. Understand that they speak more positively about your work than you do. Sit down and write a...
by Alex Goldfayn | Sep 19, 2012 | Uncategorized
Here’s a three-minute audio clip from this month’s teleconference on PR. I believe the that public relations professionals — and the entire PR industry as a whole — would be far better off if PR people were involved in the creation of marketing...
by Alex Goldfayn | Sep 7, 2012 | Uncategorized, Videos
I’m thrilled to announce an incredibly powerful new multimedia learning program, called Evangelist MarketingMaster Class. It will feature sevenmonthly pieces of powerful growth material in written, audio and video form that will not be available anywhere else. If you...
