by Alex Goldfayn | Aug 6, 2023 | Blog, Newsletter
I received a lot of excellent feedback on the newsletter article I sent last week about whether negative people outnumber positive ones. This week, I thought I would share some of that thinking from your fellow readers — owners, executives, managers, and...
by Alex Goldfayn | Aug 1, 2023 | Blog, Newsletter
I am unsure if there are more negative people than positive people, but it sure feels that way. Do the negative actually outnumber the positive? Or do they simply spread their negativity more widely than positive folks spread their good vibes? I don’t know the...
by Alex Goldfayn | Jul 19, 2023 | Blog, Newsletter
If proactive communications are the key to predictable sales growth, the question becomes who should we communicate with? Here is a list of people who are most likely to buy more from you: Current customers who are also buying elsewhere, but could easily buy those...
by Alex Goldfayn | Jul 11, 2023 | Blog, Newsletter
I am engaged with a chemical distributor client right now, and, like all of my clients, they are enjoying very strong results. They have kindly granted me permission to share some of their data and revenue growth insights with you. I will do so without revealing the...
by Alex Goldfayn | Jun 27, 2023 | Blog, Newsletter
They come to you because you do what you say you will do. So go to them, and ask what other products and services they need from you because the competition does not do what they say will do. They come to you because you are available to them, on your cell phone, even...
