by Alex Goldfayn | Jun 7, 2021 | Blog, Newsletter
In the sales profession, there is so much we cannot control. We can’t control if our prospect or customer answers the phone, for example, but we can control making our proactive call and leaving a good voicemail. We cannot control if the customer will say yes,...
by Alex Goldfayn | Jun 1, 2021 | Blog, Newsletter
It’s June 1. Twenty-two weeks have passed in 2021, and exactly 30 remain. You have 30 weeks to grow your sales. Thirty weeks to help your customers more. Thirty weeks to make your proactive calls. If you make three calls a day to customers and prospects over...
by Alex Goldfayn | May 24, 2021 | Blog, Videos
What do my kids, their trees, and perseverance in the sales profession have to do with each other? Watch this video, and find out the fascinating reason. Order my latest book, the WSJ bestseller, 5-Minute Selling, book on Amazon US:...
by Alex Goldfayn | May 17, 2021 | Blog, Newsletter
Here is a short excerpt from my upcoming book — just completed and submitted to my publisher Wiley — about the definition of perseverance: A good definition of perseverance in sales is to continue to try to help customers in the midst of failure or...
by Alex Goldfayn | May 10, 2021 | Blog, Mindset, Newsletter
1. Simple is always better. The simplest solution is always the best one, and so is the simplest sale. If your process requires five phone calls, try it in three or four. If you’re using 20 slides, how can you simplify to 10 or 12? Simplify to void, which means...
by Alex Goldfayn | May 3, 2021 | Blog, Newsletter
A proactive sales phone call is defined as calling a customer or prospect when nothing is wrong. Because nearly every other call your customers get revolves around a problem for them to fix, or an urgency for them to react to. The purpose of these proactive calls is...
