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Alex Goldfayn
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Are You Making It Look Easy or Difficult?

by Alex Goldfayn | May 8, 2017 | Blog, Do You Think You Can, Or Think You Can't?, Evangelist Marketing Minute Newsletter, Make It Look Easy

Last Friday’s video on making it look easy generated more than a dozen responses from people. I rarely connect these written newsletters to the videos I put out, but will do so this week.   Last night I went to my seven-year-old daughter’s ballet recital, which...

Make It Look Easy, Even When It’s Hard

by Alex Goldfayn | May 5, 2017 | Blog, Make It Look Easy, Perseverance In Sales, Revenue Growth Video Series

Alex Goldfayn discusses why customers are drawn to partners who make it look easy, even when it’s...

170 Days

by Alex Goldfayn | May 1, 2017 | Blog, Evangelist Marketing Minute Newsletter, Plan Your Sales

It’s May 1.  The year is one-third over.  That means you have 34 weeks left to help as many people as you can, as much as you can.  That’s 170 weekdays, counting today. That’s a lot of days to make a lot of money.  What will you do? Who will you help? How will...

Do You Call?

by Alex Goldfayn | Apr 24, 2017 | Blog, Evangelist Marketing Minute Newsletter, The Amazing Telephone

Do you call — not email — your good customers regularly, at least once a month?   Do you call — not email — your second-tier customers at least every 45 days?   Do you ask for referrals? By phone, not by email?   Do you call — not email — customers to tell them what...

Over-Planning and Under-Executing

by Alex Goldfayn | Apr 22, 2017 | Blog, Plan Your Sales, Revenue Growth Video Series, Systems For Revenue Growth, Videos

Quick new video to start your weekend, on the importance of taking action. In fact, we should under-plan and over-execute. Stop perfecting your communications. Just go help people. And Go Cubs! (This will make sense as soon as you...

Why Do Your Customers Buy From You?

by Alex Goldfayn | Apr 19, 2017 | Blog, Communications Is The Key To Selling More, Evangelist Marketing Minute Newsletter, Testimonials

Why do your customers buy from you?   Almost certainly, they can buy what they buy from you elsewhere. So why do they come to you?   Do you know?  Have you asked them?   I know what the answer is:  They don’t buy from you because of your amazing product. It’s probably...
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