by Alex Goldfayn | Oct 14, 2013 | Blog, Evangelist Marketing Minute Newsletter, Proactive Selling
I coach and advise my clients to give me 15 minutes of marketing action per day. If you can do this, your business will have no choice but to grow. Most readily agree, and most start seeing sales go up immediately. Some people, however, do their 15 minutes, but...
by Alex Goldfayn | Sep 27, 2013 | Blog, Marketing Think Tank, Proactive Selling
What’s the leading of cause of stagnant corporate growth and sales? Inaction. Over-thinking and over-analysis. Too many meetings and too many doubts. If you have a good marketing idea, try it. Fire first, then aim. Assess as you go. Make adjustments. If...
by Alex Goldfayn | Aug 19, 2013 | Blog, Evangelist Marketing Minute Newsletter, Proactive Selling
Too many principals and executives spend their days reacting to one fire after another, moving from problems to crises to fires and back again. This leaves little time for strategy, assessment, creativity and even awareness. If we are to market our value successfully,...
by Alex Goldfayn | Jul 1, 2013 | Blog, Evangelist Marketing Minute Newsletter, Proactive Selling
From start-ups to Fortune 500s, overanalysis forms the foundation on which the greatest obstacles to good marketing are built. Last week, I worked closely with three clients, and created proposals for projects for another six. Each of them were slowed by overanalysis....
by Alex Goldfayn | May 16, 2013 | 20 Videos in 20 Days, Proactive Selling, Videos
Thinking big means acting confidently. It means executing instead of perfecting. It means taking action! * I will post these next 10 videos on Mindset daily, consecutively, rather than weekly as originally planned. Disregard the “weekly” part in the...
by Alex Goldfayn | Jan 28, 2013 | Evangelist Marketing Minute Newsletter, Mindset, Proactive Selling
This newsletter goes out to more than 20,000 subscribers on Monday mornings. Subscribe here, it’s free. The Evangelist Marketing Minute is a weekly thinking launch point that is always short enough to read in about 60 seconds. It covers marketing, branding,...