by Alex Goldfayn | Jul 9, 2019 | Blog
I know how valuable I am to my customers. I help them immensely, and my customers have been with me for years because of this. I am not lucky that this customer has taken this meeting or call, rather, they are lucky I am calling them. I could be with anybody today,...
by Alex Goldfayn | Jul 9, 2019 | Blog
Today is July 1, precisely the middle of 2019. It’s halftime, the perfect time for some reflection and proactive planning. How was your first half? Think in terms of not only sales results, but because sales results are the final indicator (as opposed to leading),...
by Alex Goldfayn | Jun 24, 2019 | Blog
By Alex Goldfayn Here are the reasons we don’t offer customers additional products and services even though they need them. These are also the reasons we email instead of call; why we don’t ask for the business on every phone call; and why we don’t religiously ask for...
by Alex Goldfayn | Jun 17, 2019 | Blog
The customer may not answer the phone, but we must make the calls anyway. The customer may not buy more products or services when we offer them, but I must offer them anyway. The customer may not give us referrals, but we must ask for them anyway. Because the calling...
by Alex Goldfayn | Jun 3, 2019 | Blog
Here is in an excerpt from my latest book, the WSJ bestseller, Selling Boldly. This clip from Chapter 3 briefly explores the field of positive psychology and it’s powerful impact on sales success. Selling Boldly is currently available at a deeply reduced price...