by Alex Goldfayn | Aug 1, 2022 | Blog, Newsletter
It’s August 1. There are 102 business days remaining this year, including today, but removing holidays and the entire last week of the year. Let’s assume a day off or two, and call it 100 days. That’s 100 days to meet your business goals, help your...
by Alex Goldfayn | Jul 26, 2022 | Blog, Newsletter
We are returning from a European family vacation as I write this. We visited Paris, London — yes, unfortunately, during the crazy heat — and a small medieval town in the Loire Valley of France called Chinon. In Chinon, there was an excellent wine shop near our...
by Alex Goldfayn | Jul 18, 2022 | Blog, Newsletter
The following is an excerpt from Chapter 27 of my 2018 book, Selling Boldly (published by Wiley). You can see it and buy it on Amazon here. How many times has somebody been selling to you, and you’re ready to go, ready to buy, you may even have your wallet in your...
by Alex Goldfayn | Jul 11, 2022 | Blog, Newsletter
Making proactive communications to customers and prospects tends to be uncomfortable for salespeople, even though the recipients find them extraordinarily valuable. So it helps to know why we make these communications, who we make them for, and who deserves for us to...
by Alex Goldfayn | Jun 30, 2022 | Blog, Newsletter
In the last two weeks, I’ve been asked to do a half dozen speeches and appearances about sales growth in a contracting or recessionary economy. That’s because the sales environment of the last several economic boom years is doing a literal 180. During...
by Alex Goldfayn | Jun 30, 2022 | Blog, Newsletter
Today’s message is brief: By the time you send a quote or proposal, you have done 99% of the work. You have built the relationship, serviced the customer (often for years), jumped through hoops, researched and wrote the quote or proposal, and you sent it. But...
