What If They Steal My Customers?

Here is a comment a client shared with me today, during a discussion about about placing testimonials throughout their website: “We thought about this and decided not to do because we didn’t want our competition stealing our customers.” This was my...

Sell With Silence

Sell With Silence By Alex Goldfayn Sales is an interaction of asking questions and allowing customers to answer them. Unfortunately, all too often, we salespeople don’t wait long enough to let the customer answer. Instead, get in their way. Don’t let your...

How We Can Work Together In 2022

First, my wife, Lisa, and I would like to wish you and your family a happy, safe and relaxing Thanksgiving. Second, as you make your plans for next year, here are some ways we can work together to grow your sales in 2022: I can keynote your sales meeting: If you plan...

Your Competition is Not As Good As You

The following is an excerpt from my September, 2021 Wall Street Journal bestseller, Pick Up The Phone & Sell. It is the entire text of Chapter 11: Your Competition Is Not As Good As You By Alex Goldfayn One critically important path for overcoming your fears about...