by Alex Goldfayn | Sep 26, 2016 | Blog, Evangelist Marketing Minute Newsletter, Fear, Make It Look Easy
For many salespeople, the fear of rejection is bigger than the need to feed their family. Think about the massive power — and tragedy — of this truth. We would rather not know the answer, than open ourselves up for possible rejection. It’s why we...
by Alex Goldfayn | Sep 20, 2016 | Blog, Evangelist Marketing Minute Newsletter, Happiness For Sales Growth
At my Revenue Growth Summit 10 days ago, I gave everyone a canister of vanilla pecan cookies. Printed on the outside, in large letters, was “Pivot to the Sale!” Every time the 55 or so attendees ask for the business, I advised them to eat a cookie....
by Alex Goldfayn | Sep 12, 2016 | Blog, Evangelist Marketing Minute Newsletter, Happiness For Sales Growth, Measure Of Sales Success
The media and political environment will continue to be negative. The media is encouraged to make you feel terrible. The politicians do so and make themselves the answer to all your problems. In this environment, your customers will be more attracted to positivity...
by Alex Goldfayn | Sep 5, 2016 | Blog, Evangelist Marketing Minute Newsletter, Systematizing Revenue Growth
The more that people hear from us, the more they buy from us. Here are comprehensive lists of communication delivery vehicles (the how), content (the what), and targets (the who). I know there are others, but my list is created with a single purpose for my clients:...
by Alex Goldfayn | Aug 30, 2016 | Blog, Communications Is The Key To Selling More, Evangelist Marketing Minute Newsletter, Plan Your Sales
It’s August 29. There are 17 weeks to go until the end of the year. Let’s subtract two weeks for holidays and vacation time, which puts us at 15 weeks, or 75 weekdays. In revenue growth, quantity trumps quality. The more that people hear from you, the more...
by Alex Goldfayn | Aug 25, 2016 | Blog, Evangelist Marketing Minute Newsletter, Uncategorized
Wednesday September 7, 2016 — 9:30 AM to 12:30 PM Hyatt Rosemont Cost: $50 Donation to The Make-A-Wish Foundation Register Now Big news! I’m hosting a free half-day Revenue Growth Summit on Wednesday September 7, 2016, at the Hyatt Rosemont near O’Hare Airport. The...
