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Alex Goldfayn
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3 Actions That Generate the Most Revenue the Fastest

by Alex Goldfayn | Jun 22, 2015 | Blog, Communications Is The Key To Selling More, Evangelist Marketing Minute Newsletter, Systematizing Revenue Growth

I teach my clients how to systematically implement various combinations of about two dozen fast, free, simple communications actions. As such, my average client grows by 15-20% in their first year with me. Three of the actions generate the most revenue the fastest....

Even When it is Hard Work, Make it Look Easy

by Alex Goldfayn | Jun 15, 2015 | Blog, Evangelist Marketing Minute Newsletter, Make It Look Easy

In the current NBA Finals series, both Steph Curry, the Warriors star, and LeBron James have needed IV treatment for dehydration. Curry needed fluids last night, which surprised people because he made the game look easy. He looked fresh, fast, accurate, and had a...

Who Do You Work For?

by Alex Goldfayn | Jun 8, 2015 | Blog, Evangelist Marketing Minute Newsletter, Gratitude

Today is my children’s sixth birthday. I’m in meetings today, but I’ll be home (with presents!) in time to take them out for dinner and ice cream. I work for them. I work to feed them, protect them, teach them, and help them. They deserve this from me. I owe it to...

Quantity of Communication Trumps Quality of Communication

by Alex Goldfayn | Jun 1, 2015 | Blog, Communications Is The Key To Selling More, Evangelist Marketing Minute Newsletter, One-To-Many Communications

How many times have you been talking with a customer, and hear this: “I didn’t know you do that!” Just because you’ve told a customer what you do, doesn’t mean they’re consciously aware of it. Which means, they may be very happy...

Memorial Day

by Alex Goldfayn | May 25, 2015 | Blog, Evangelist Marketing Minute Newsletter, Gratitude

This newsletter has readers from across more than 40 countries. Please bear me with today, Memorial Day, as I talk about my country. As many people know, I was born in Ukraine, which was a part of the Soviet Union back then. My 26-year-old dad risked everything by...

What Do You Sell That Customers Would Happily Add on to Their Purchases?

by Alex Goldfayn | May 18, 2015 | Asking For The Business, Blog, Evangelist Marketing Minute Newsletter, Proactive Selling

I was buying a cup of coffee at the Minneapolis airport, and the young lady ringing me up asked if I’d like a bottle of water with my coffee. I’ve purchased thousands of cups of coffee in my life, hundreds in airports, and nobody has ever asked me that...
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