by Alex Goldfayn | Jul 11, 2016 | Accountability, Blog, Evangelist Marketing Minute Newsletter
When you try to implement departmental or corporate change, people often assume it’s just another flavor of the month for the executive. A passing fad for the owner. “This too shall pass.” That’s because most change initiatives do just that....
by Alex Goldfayn | Jul 5, 2016 | Blog, Evangelist Marketing Minute Newsletter, Gratitude
I am grateful to live in the most entrepreneurial country in the world, where our success is determined only only by our effort and our perseverance. I am grateful for the incredible courage that it took our founding fathers to declare their independence on this day...
by Alex Goldfayn | Jun 28, 2016 | Asking For The Business, Blog, Evangelist Marketing Minute Newsletter
At a client workshop last week, one of the attendees talked about some salespeople who call on him. He described how hard they work, how they they have him sold…and how they leave without asking for the business. “I was sold, but they didn’t ask for...
by Alex Goldfayn | Jun 20, 2016 | Blog, Evangelist Marketing Minute Newsletter, Systems For Revenue Growth
This is the 208th weekly issue of this newsletter, and it is the very first poem: Don’t forget that when we sell We do not sell Or pitch Or ask for money Don’t forget that when we sell We do not bother Or take time Or ask for favors Don’t forget that when we sell...
by Alex Goldfayn | Jun 13, 2016 | Blog, Evangelist Marketing Minute Newsletter, Plan Your Sales, Proactive Selling
My friend and client Chris Patterson, CEO of Interchanges (a tremendous Internet marketing company), called this morning to discuss framing his company’s growth in the best interests of his staff. That is, why should they want to grow the business? What’s...
by Alex Goldfayn | Jun 6, 2016 | Blog, Evangelist Marketing Minute Newsletter, Perseverance In Sales
I’ve been thinking about perseverance lately: Studies find that perseverance, or grit, has double the impact on success as talent does. That is, the person who tries again — and again — is more successful than the person is who is...